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Using communication strategies to design food marketing strategies : the "Pork Fat" rumor in Indonesia
Kasali, Rhenald - 1998
Persistent link: https://www.econbiz.de/10004760258
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Corporate Social Responsibility aus Konsumentensicht : Entstehung der CSR-Beurteilung und ausgewählte Erfolgswirkungen
Rommelspacher, Marion - 2012
Persistent link: https://www.econbiz.de/10009499416
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Sage brief guide to corporate social responsibility
2012
Persistent link: https://www.econbiz.de/10009172762
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Media relations
Stanton, Richard - 2007
Persistent link: https://www.econbiz.de/10004184175
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Encyclopedia of public relations
Heath, Robert L. (contributor)
Persistent link: https://www.econbiz.de/10004132552
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The practice of public relations
Seitel, Fraser P. - 2004 - 9. ed., international ed.
Persistent link: https://www.econbiz.de/10004091524
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The public relations handbook
Theaker, Alison - 2004 - 2. ed.
Persistent link: https://www.econbiz.de/10004001319
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Public relations : strategies and tactics
Wilcox, Dennis L. (contributor) - 2005 - 7. ed.
Persistent link: https://www.econbiz.de/10004276087
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Encyclopedia of public relations
Heath, Robert L. (contributor)
Persistent link: https://www.econbiz.de/10004412416
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Public relations in Britain : a history of professional practice in the 20th century
L'Etang, Jacquie - 2004
Persistent link: https://www.econbiz.de/10004445082