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Grundlagen der internationalen Werbung : mit einer empirischen Fallstudie über den Einsatz von Werten in der Werbung am Beispiel von "Der Spiegel" und "Time" 1972, 1982, 1992
Werner, Brigitte
-
1995
Persistent link: https://www.econbiz.de/10004245009
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2
Legal aspects of transnational marketing and sales contracts
Chatterjee, Charles
-
1996
Persistent link: https://www.econbiz.de/10004308776
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3
Die Wahl internationaler Markteintrittsstrategien : eine transaktionskostenorientierte Analyse
Weiss, Christina A.
-
1996
Persistent link: https://www.econbiz.de/10004309708
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4
Ethical issues in international marketing
Delener, Nejdet
(
contributor
)
-
1995
Persistent link: https://www.econbiz.de/10004309963
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5
Internationale Werbeplanung : eine Analyse unter besonderer Berücksichtigung der internationalen Werbebudgetierung
Streich, Michael
-
1997
Persistent link: https://www.econbiz.de/10004311178
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6
International marketing strategy : contemporary readings
Doole, Isobel
(
contributor
)
-
1997
-
1. ed.
Persistent link: https://www.econbiz.de/10004312545
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7
Die neue Dimension im Direktmarketing - Market-Universe-Database
Schober, Klaus
-
1997
Persistent link: https://www.econbiz.de/10004312558
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8
Marketing across cultures
Usunier, Jean-Claude
-
1996
-
2. ed.
Persistent link: https://www.econbiz.de/10004312688
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9
Der Automobilsektor in Südostasien : Strategieempfehlungen für deutsche Pkw-Hersteller ; eine Analyse unter Berücksichtigung der globalen Wettbewerbssituation
Lange, Christopher
-
1995
Persistent link: https://www.econbiz.de/10004313418
Saved in:
10
International marketing strategy 1996 - 97
Fifield, Paul
;
Lewis, Keith
-
1996
Persistent link: https://www.econbiz.de/10004315316
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