theory, the paper offers positive empirical evidence of the importance of CRE ownership.  …

This paper discusses the dualistic characteristics of franchising as a means for aspiring entrepreneurs to enter the … business arena with their own start‐up venture. It discusses an alternative to franchising. A methodology referred to as …

propositions to guide future study of franchise organizations are presented. Thus, both franchising and organization theory are …Because franchising is a popular and important business alternative, we propose that concerted effort be taken by … the wheel”, researchers should first consider findings from outside the franchising arena to assess their generalizability …

Franchising has been present in the residential real estate brokerage market for many years. Today, nearly one of every …. Despite this high incidence of franchising, no current study has addressed how the decision to franchise impacts productive …

The paper summarizes predictions about the use of franchising as an expansion strategy and examines them through an … investigation as franchising is extensively used in this sector. The subject of growth is also important from the consumer …’s perspective because of the increased desire for convenience and uniformity. The results suggest that franchising is an effective …

to address differences in the new market, and the multitude of critical decisions that need to be made when franchising … franchising efforts. The paper concludes with the implications of this case for both researchers and practitioners.  …