Given the ever‐increasing globalization of economies, growing numbers of marketing firms are expecting more of their …, though globalization also complicates ethical questions, because an individual’s culture affects his/her ethical decision … marketer’s efforts to expand internationally. Compares consumers from Malaysia and the USA in terms of their perceptions of …

The paper describes and analyses the introduction of just‐in‐time (JIT) production at Proton Cars, Malaysia. The paper …

integration and co‐movements of selected stock markets of the emerging economies, namely Indonesia and Malaysia. Design … these markets. Research limitations/implications – This paper only focuses on emerging equity markets of Malaysia and … benefits that can be earned by investors across the emerging equity markets of Indonesia and Malaysia during the crisis period …

emerging economies, and in particular the four major Asian competitors – Thailand, India, Malaysia and Singapore – can compete …

transfers of management knowledge in Malaysia. Contrary to most mainstream research that conceives of transfers as a literal or … and secondary data from two electronics multinational and statutory agencies in Malaysia. Primary data were collected via … and globalization. The paper re‐situates interests in knowledge transfers in terms of a need by state officials and …

/methodology/approach – Interviews were conducted as the primary source of information from film industry players in Malaysia. Findings – Globalization …Purpose – The study aims to examine the impact of globalization of film business on the Malaysian film industry. Design … on the Malaysian film industry and concentrates only on globalization of film business impact. Practical implications …

the issue of retail globalization. The research aims to consider the entry of foreign hypermarkets in Malaysia and their …