Purpose – Inspired by a framework about the insertion of sustainable development in business strategy proposed by Steurer et al. , the purpose of this article is to describe the Caras do Brasil (Faces of Brazil) program, highlighting its characteristics and how these can contribute to a new...

Zusammenfassung Der vorliegende Beitrag beschäftigt sich mit der Markenführung von Destinationen. Ausgehend von wettbewerbsintensiven Marktgegebenheiten und der wichtigen Rolle des Destinationsimages bei der Reisezielwahl wird die Wettbewerbsstellung der Destination nicht als unabdingbar...

Zusammenfassung Die Berücksichtigung der Nachhaltigkeit wird immer wichtiger für die langfristige Wettbewerbsfähigkeit von touristischen Destinationen. Keines der existierenden Modelle zum Nachhaltigkeitsmanagement im Tourismus ist so operationalisiert, dass es in Destinationen einfach...

Purpose – Research on fairly‐traded products has shown that changing consumers' attitudes may not be the best strategy to bring consumers to purchase these products. The objective of this study is to examine a different, non‐cognitive approach based on the utilization of behavioral...

Purpose – The presence of fair trade coffee in cafés may help in strategic positioning and market differentiation. This paper aims to explore the extent to which this is evident for café customers. Design/methodology/approach – Customers were surveyed on their perceptions of café and...

Purpose – This paper seeks to explore the integration of social issues in the management of supply chains from an operations management perspective. Further, this research aims to develop a set of scales to measure multiple dimensions of supplier socially responsible practices. Finally, the...

Purpose – This study focused on two research questions: How do generational cohorts of fair trade consumers differ in their product attitudes and behaviors, retail preferences, shopping orientations, and socio‐political attitudes? How do factors influencing purchase intentions for fair trade...