This article aims to develop a novel model for ranking the parameters that influence the building of trust on online shopping in the context of Iran. A multi-criteria decision making (MCDM) model based on a fuzzy analytic network process (ANP) method is developed to systematically clarify the...

This article describes how along with the growth of internet technologies, e-commerce activities are growing exponentially. Electronics contracting is a major part of the e-commerce activity. Contracts between the exchanging sides have been adopted as a solution that guarantees the right of...

With the growth of internet technologies, e-commerce activities are growing exponentially. It is being used in different IT applications. Electronics contracting is a major part of the e-commerce activity. Contract between the exchanging sides have been adopted as a solution that guarantees the...

Over the last couple of decades, the mobile communication companies have been growing rapidly and it plays a major role in the emerging economies that can't be underestimated. This study was conducted to better understand the factors that lead to brand loyalty in the Egyptian mobile retail...

The new market testing procedure has been divided into two types- one type focuses on the general consumers (B2C) and the other on the expert consumers (B2B) who have established strong relationship with the new radically innovated products. This feature will add value to the business to segment...

This article describes how social media in the business world today has been one of the major trends that highly affects business transactions worldwide. Existing literature focused on how businesses can leverage social media to better interact with their customers, and how to use of social...

Growth of e-sales is the effect of global economic problems, technological progress, especially in information technology and consumers' tendency towards on-line shopping. The main aim of the article is to recognise the tendencies in e-sales in Poland and the factors blocking it, and the other...

E-commerce market continues to grow. It is so popular because more and more people are connected to the Internet. Nevertheless, not all online e-shops can be so proud of its conversion rates. The customers' satisfaction with the services of different types of e-shops are affected by many...

The purpose of this article is to develop a research agenda to analyze the potential environmental implications of the reverse logistics involved in the B2C element of cross-border clothing e-tailing. Based on a combination of literature review and primary case study data from five major...

This article describes how the retailing business has changed drastically in the recent times. The emergence of Internet and mobile channels are primarily responsible for this. The present generation comprises of a group of consumers with strong purchasing power and superior online habits in...