Purpose The purpose of this paper is to explore the ways in which accountability is operationalised within the context of a South African microfinance institution (MFI). In particular, the authors consider the introduction of a tool to enhance consumer protection, the Client Protection Card...

Empirically examines the managerial perception of consumerism with reference to the very different macro environments of two countries – Australia and Bangladesh. Consumerism is defined as a social movement seeking to augment the rights and powers of buyers in relation to sellers. The...

Purpose – This paper aims to examine O'Shaughnessy and O'Shaughnessy's response to accusations about marketing's detrimental impact on society. Design/methodology/approach – A review of the empirical research on consumerism and materialism to date. Findings – Indicates that consumerism is...

Purpose – The purpose of this study is to examine the concept of consumer power, in particular the power or bloggers in the online environment and how this might be applied to the regulation of advertising. Design/methodology/approach – Utilising Denegri‐Knott's (2006) four on‐line power...

Purpose This paper aims to first investigate how unit pricing affects consumers’ grocery purchase decisions and perceptions of the shopping task’s information load. The second goal is to test how time pressure enhances the behavioural and perceptual effects of displaying unit prices....

A survey of European marketing managers showed that product quality and consumer information are seen as the two main consumer issues of the late 1980s. It is marketing management's responsibility to incorporate consumer rights, needs and wants into product offerings and marketing practices, and...

Consumerism's fundamental nature, reflecting as it did a general dissatisfaction among consumers with the existing relationship between consumer and producer in the marketplace in the well‐off industrialised nations, ensured its rapid growth and internationalisation. Notes that after gaining...

Points out some deficiencies in consumer attitudes. Confirms that the emergence of consumerism has, generally, been welcomed, not only by customers, journalists and educators, but even by businessmen who, ostensibly, have most to lose from the activities of an organised consumer movement....

Examines the influence on post‐war development of the consumer movement that ‘Which?’ magazine, the Consumers' Association organ has had. Considers factors which determined its introduction, examining promotional and testing methods, influence on manufacturers and purchasing habits of...

A thriving consumer market is gradually emerging in China following the 1979 economic reform. In the pursuit of greater profits, malpractices on the part of the enterprises at the expense of the consumer are on the increase. An attempt is made to take an early glimpse into the current state of...