Showing 1 - 10 of 10
This study examines factors related to the effectiveness of mobile advertising. Using a large data set with 115,899 records of ad tap-through from a mobile advertising company in China, the authors identify that the influencing factors for advertisement tap through are application type, mobile...
Persistent link: https://www.econbiz.de/10012048851
Mashup has emerged as a lightweight way to compose multiple web services and create value-added compositions. Facing the large amount of services, effective service recommendations are in great need. Service recommendations for mashup queries suffers from a mashup-side cold-start problem, and...
Persistent link: https://www.econbiz.de/10012048767
Purpose: To dilute the financial difficulties in agricultural production and operation, the Chinese government has actively explored and developed rural supply chain finance (RSCF) service systems. The purpose of this study is to evaluate and analyze the performance of RSCF systems in China....
Persistent link: https://www.econbiz.de/10012412319
Purpose: Innovation is the combination of idea generation and idea implementation. Sourcing relevant and credible external knowledge is critical for individuals to generate new feasible ideas and reduce the uncertainty of implementation. The purpose of this study is to investigate the effects...
Persistent link: https://www.econbiz.de/10012075867
Purpose This paper aims to present a novel robotic system for airport pavement inspection tasks. Design/methodology/approach The cloud-edge-terminal-based distributed architecture is designed for the proposed robotic system. Then, the following three major parts are designed and deployed,...
Persistent link: https://www.econbiz.de/10014835352
Purpose The purpose of this paper is to contribute to the literature of blended learning by practically implementing best practices in employee training. Design/methodology/approach In response to the Covid-19 pandemic, an organization had modified its training procedures over the course of...
Persistent link: https://www.econbiz.de/10014758709
Purpose: The purpose of this paper is to verify the relationship between the features of social media and knowledge sharing, and to examine how ambient awareness mediates this relationship. Design/methodology/approach: An experiment is designed to stimulate the knowledge work in a famous...
Persistent link: https://www.econbiz.de/10012187139
Purpose: Food markets are characterized by asymmetric information between suppliers and consumers, which causes inefficiency of market and food safety risks. This paper studies how the food quality and safety information disclosed by the government affects the hazard analysis and critical...
Persistent link: https://www.econbiz.de/10012539328
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