Showing 1 - 10 of 53
Gamification is an innovative approach that aims to increase users' engagement and motivation and provide sustainable experiences. It has recently become widely known and is an approach that is being used in many fields. This article intends to identify and map trends and patterns in...
Persistent link: https://www.econbiz.de/10012044921
In this opinion article, the author aims to depict the state of systems thinking research through the lens of my own personal experience. His point of view is that of a relatively young scholar who has the privilege to be involved in the international systems thinking community in many ways....
Persistent link: https://www.econbiz.de/10012048005
market orientation and marketing performance of the batik SMEs in Indonesia. Batik is an Indonesian art of waxed hand … the approach of e-eco-innovation has a significant impact on marketing performance. Furthermore, market orientation also … has a significant impact on both marketing performance and e-eco-innovation. Therefore, the adoption of ICT (Internet …
Persistent link: https://www.econbiz.de/10012044315
variable to the Small and Medium Enterprises' marketing performance. Model and hypotheses testing were undertaken by means of … effect on local wisdom-based e-eco-innovation, market orientation has significant effect on firm's marketing performance and … local wisdom-based e-eco-innovation has significant effect on firm's marketing performance. The study has provided some …
Persistent link: https://www.econbiz.de/10012047700
Logistics researchers often want to understand how particular management changes or external factors influence a firm. While this can be accomplished using operational or survey data, the authors outline an alternative approach using the event study method where inferences are made with the...
Persistent link: https://www.econbiz.de/10012042899
In order for a company to economically survive, it needs to compete with a highly competitive market. The world is changing fast, adding different types of risks to companies. So, companies need to not only meet requirements but also exceed them. At the same time, companies are required to lower...
Persistent link: https://www.econbiz.de/10012042997
business models, accelerating “viral” marketing, and enabling the rapid growth of grassroots communities. In addition …
Persistent link: https://www.econbiz.de/10012043163
This paper reviews the literature to understand the current state of Corporate Social Responsibility (CSR) communication. The authors analyze not only the importance of CSR communication for businesses but also review the literature that deals with both digital and traditional tools adopted for...
Persistent link: https://www.econbiz.de/10012043260
Cost allocations for business intelligence (BI) costs create cost awareness, enhance cost transparency, and support the management of BI systems. Although BI cost allocation is highly relevant in practice, the field is widely uncharted in current scholarly research. In this article, the state of...
Persistent link: https://www.econbiz.de/10012043337
This article undertakes a literature review on such articles on social media and citizen-centric e-government services. This research uses 139 articles to perform the intended literature review. The keywords analysis of these articles indicates that Web 2.0, participation and open...
Persistent link: https://www.econbiz.de/10012044390