Purpose: The purpose of this study is by drawing on signaling theory to address the need for more investigation into the conceptual underpinnings of sponsorships by investigating and seeking to understand sponsorship objectives, opinions and practices, with a focus on smaller organisations....

Purpose – This paper aims to empirically test, in the Niger Delta region of Nigeria, the external perceptions which hold that a firm that has acted in a socially irresponsible manner can have negative consequences, as an organisation’s success and very survival depends, in part, on...

Purpose: Competitive pressure and social influence for technology adoption have increased among developed, developing and emerging countries. The influence of social structure, organizational forces and political forces varies between public sector hospitals in countries where there are more...

Purpose: This article investigates the integration between online and offline channels in the internationalization of top luxury fashion brands. It aims at pointing out the main drivers of such integration, comparing the top international markets for the luxury goods sector....

Purpose: This paper aims to investigate the practice of conviviality as the right setting to explore how social capital interacts with business relationships and in particular how resources impacting business relationships take shape in social relations. Design/methodology/approach: This paper...