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~subject:"Öffentlichkeitsarbeit"
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Öffentlichkeitsarbeit
new media
82
Internet
49
New media
47
Social Web
36
Social web
36
the Internet
29
Internet marketing
23
Online-Marketing
23
Media industries
20
Mediensektor
20
Kommunikationsmedien
19
Communication media
18
The Internet
17
Consumer behaviour
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E-commerce
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Konsumentenverhalten
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the internet
14
Electronic Commerce
13
social media
11
New Media
10
Public relations
10
China
8
Welt
8
World
8
technology
8
Innovation
7
Marketing management
7
Marketingmanagement
7
Information technology
6
Marketing
6
THE INTERNET
6
Beziehungsmarketing
5
Digitalisierung
5
Digitization
5
Informationstechnik
5
Relationship marketing
5
Social media
5
Social network
5
Soziales Netzwerk
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Article
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English
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Barrett, Ashley K.
1
Casais, Beatriz
1
Dikeocha, Chijioke
1
Ewing, Mike
1
Gentry, James K.
1
Guo, Chao
1
Maplestone, Vanya Louise
1
Meyer Alexander, Raquel
1
Polonsky, Michael J.
1
Sančanin, Branislav
1
Saxton, Gregory D.
1
Sousa, Bruno
1
Stephens, Keri K.
1
Swerling, Jerry
1
Słomski, Wojciech
1
Thorson, Kjerstin
1
Valos, Michael J.
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Zerfaß, Ansgar
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Bizinfo (Blace) : časopis iz oblasti ekonomije menadžmenta i informatike
1
Business horizons
1
European research studies
1
International journal of business communication : IJBC : a publication of the Association for Business Communication
1
International journal of sustainable entrepreneurship and corporate social responsibility : an official publication of the Information Resources Management Association
1
Journal of communication management : an international journal
1
Journal of marketing management : MM
1
Nonprofit and voluntary sector quarterly
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World review of entrepreneurship, management and sustainable development
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ECONIS (ZBW)
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1
Using social media to report financial results
Meyer Alexander, Raquel
;
Gentry, James K.
- In:
Business horizons
57
(
2014
)
2
,
pp. 161-167
Persistent link: https://www.econbiz.de/10010358730
Saved in:
2
Tweeting social change : how social media are changing nonprofit advocacy
Guo, Chao
;
Saxton, Gregory D.
- In:
Nonprofit and voluntary sector quarterly
43
(
2014
)
1
,
pp. 57-79
Persistent link: https://www.econbiz.de/10010251131
Saved in:
3
The role and status of communication practice in the USA and Europe
Swerling, Jerry
;
Thorson, Kjerstin
;
Zerfaß, Ansgar
- In:
Journal of communication management : an international …
18
(
2014
)
1
,
pp. 2-15
Persistent link: https://www.econbiz.de/10010254405
Saved in:
4
Corporate social responsibility reporting in the online news letters of ExxonMobil and SPDC in Nigeria
Dikeocha, Chijioke
- In:
International journal of sustainable entrepreneurship …
4
(
2019
)
1
,
pp. 27-41
Persistent link: https://www.econbiz.de/10012064116
Saved in:
5
The impact of media convergence on the development of integrated corporate communication in tourism
Sančanin, Branislav
- In:
Bizinfo (Blace) : časopis iz oblasti ekonomije …
9
(
2018
)
2
,
pp. 53-63
Persistent link: https://www.econbiz.de/10012289300
Saved in:
6
Communicating briefly : technically
Stephens, Keri K.
;
Barrett, Ashley K.
- In:
International journal of business communication : IJBC …
53
(
2016
)
4
,
pp. 398-418
Persistent link: https://www.econbiz.de/10011592373
Saved in:
7
"Portugal, the best destination" : the case study of a CSR communication that changed mentalities and increased business performance
Casais, Beatriz
;
Sousa, Bruno
- In:
World review of entrepreneurship, management and …
15
(
2019
)
1/2
,
pp. 29-41
Persistent link: https://www.econbiz.de/10012027564
Saved in:
8
Integrating social media within an integrated marketing communication decision-making framework
Valos, Michael J.
;
Maplestone, Vanya Louise
;
Polonsky, …
- In:
Journal of marketing management : MM
33
(
2017
)
17/18
,
pp. 1522-1558
Persistent link: https://www.econbiz.de/10011854313
Saved in:
9
Social media as a tool of political communication
Słomski, Wojciech
- In:
European research studies
26
(
2023
)
2
,
pp. 318-336
Persistent link: https://www.econbiz.de/10014307945
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