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~subject:"Ökonomische Ideengeschichte"
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Ökonomische Ideengeschichte
Consumer behaviour
17
Konsumentenverhalten
16
Marketing
10
Marketing theory
10
Marketingtheorie
9
USA
6
Fashion
5
History of economic thought
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Postmodernism
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macromarketing
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Textile distribution
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Textilhandel
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Verbraucher
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marketing
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sustainability
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Armut
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Brand image
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English
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Firat, A. Fuat
4
Dholakia, Nikhilesh
2
Atik, Deniz
1
Özgün, Aras
1
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Expanding disciplinary space : on the potential of critical marketing
1
Global business review
1
Journal of historical research in marketing
1
Journal of marketing management : MM
1
The development of marketing theory and its philosophical underpinnings
1
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ECONIS (ZBW)
5
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1
Beyond critical marketing
Firat, A. Fuat
- In:
Journal of marketing management : MM
25
(
2009
)
7/8
,
pp. 831-834
Persistent link: https://www.econbiz.de/10003886252
Saved in:
2
Commentary : beyond critical marketing
Firat, A. Fuat
- In:
Expanding disciplinary space : on the potential of …
,
(pp. 193-196)
.
2013
Persistent link: https://www.econbiz.de/10010199645
Saved in:
3
Marketing challenges : a personal history
Firat, A. Fuat
- In:
Journal of historical research in marketing
6
(
2014
)
3
,
pp. 414-429
Persistent link: https://www.econbiz.de/10010414271
Saved in:
4
Theoretical an philosophical implications of postmodern debates : some challenges to modern marketing
Firat, A. Fuat
;
Dholakia, Nikhilesh
-
2008
Persistent link: https://www.econbiz.de/10003610414
Saved in:
5
Marketization and foucault
Özgün, Aras
;
Dholakia, Nikhilesh
;
Atik, Deniz
- In:
Global business review
18
(
2017
)
3
,
pp. 191-202
Persistent link: https://www.econbiz.de/10011745526
Saved in:
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