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Absatz
Produktgestaltung
5,683
Product design
4,750
Verkauf
3,507
Selling
3,184
Theorie
1,576
Theory
1,565
Innovation
952
Produktentwicklung
937
Salespeople
892
Verkaufspersonal
890
New product development
872
Consumer behaviour
864
Konsumentenverhalten
845
Innovationsmanagement
612
Innovation management
606
USA
571
United States
564
Marketing
536
Relationship marketing
509
Beziehungsmarketing
503
Marketingmanagement
489
Marketing management
467
Deutschland
409
Germany
345
B-to-B-Marketing
299
Business-to-business marketing
299
Produktdifferenzierung
264
Product differentiation
257
Sales
254
Product quality
253
Produktqualität
249
Erfolgsfaktor
238
product design
237
Lieferantenmanagement
235
Supplier relationship management
235
Success factor
217
Preismanagement
215
Pricing strategy
213
Marktforschung
210
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Online availability
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Undetermined
83
Free
42
Type of publication
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Book / Working Paper
126
Article
114
Type of publication (narrower categories)
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Article in journal
105
Aufsatz in Zeitschrift
105
Graue Literatur
14
Non-commercial literature
14
Arbeitspapier
11
Working Paper
11
Hochschulschrift
6
Thesis
4
Bibliografie enthalten
3
Bibliography included
3
Aufsatz im Buch
2
Aufsatzsammlung
2
Bibliographie
2
Book section
2
Collection of articles written by one author
1
Guidebook
1
Ratgeber
1
Sammlung
1
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English
212
German
15
Undetermined
12
Romanian
1
Author
All
Berman, Nicolas
5
Berthou, Antoine
5
Héricourt, Jérôme
5
Martin, Jennifer S.
4
Agnihotri, Raj
3
Plank, Richard E.
3
Vieira, Valter Afonso
3
Zhou, Xiaolan
3
Andreev, Pavel
2
Benyoucef, Morad
2
Berninghaus, Siegfried
2
Boettke, Peter J.
2
Cardinali, Silvio
2
Chow, Yuen Leng
2
Claro, Danny Pimentel
2
Corey, E. Raymond
2
Cummins, Shannon
2
Deges, Frank
2
Dingus, Rebecca
2
Dubus, Antoine
2
Eden, Benjamin
2
Eden, Maya
2
Friend, Scott B.
2
Gabler, Colin B.
2
Guenzi, Paolo
2
Güth, Werner
2
Hafalir, Isa Emin
2
Homburg, Christian
2
Hunter, Gary K.
2
Leeson, Peter T.
2
Legros, Patrick
2
Lemke, Jayme S.
2
Levati, M. Vittoria
2
Li, Lingfang (Ivy)
2
Mukherjee, Jaydeep
2
Ohiomah, Alhassan
2
Palmatier, Robert W.
2
Parvinen, Petri
2
Peterson, Robert M.
2
Popp, Nels
2
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Institution
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National Industrial Conference Board
3
OECD
2
Consiliul Naţional pentru Ştiinţă şi Tehnologie
1
Eberhard Karls Universität Tübingen
1
Fertiliser Association of India
1
Ifo-Institut für Wirtschaftsforschung
1
Institutul Naţional de Informare şi Documentare
1
National Bureau of Economic Research
1
Sales executives club of New York
1
Springer Fachmedien Wiesbaden
1
United States / Congress / Joint Committee on Atomic Energy / Subcommittee on Communities
1
Verlag Dr. Kovač
1
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Published in...
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Industrial marketing management : the international journal for industrial and high-tech firms
9
The journal of business & industrial marketing
7
Journal of business research : JBR
6
Journal of personal selling & sales management : JPSSM
5
The journal of personal selling & sales management : JPSSM
5
Journal of marketing education : JME
4
European journal of marketing : EJM
3
Journal of business-to-business marketing
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of marketing
3
Asian journal of management cases
2
Business Guides on the Go
2
Business horizons
2
Europäische Hochschulschriften / 5
2
Finance research letters
2
Holt, Rinehart and Winston marketing series
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of hospitality management
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of marketing analytics : JMA
2
Main Economic Indicators
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Studies in taxation and public finance
2
Working paper / Department of Economics, Vanderbilt University
2
Working papers in economics and statistics
2
A Research report from the Conference Board. Studies in business policy
1
Advances in accounting : a research annual
1
Advances in developing human resources : ADHR
1
Australasian marketing journal
1
Banque de France Working Paper
1
Beiträge zum Produkt-Marketing
1
Business law and administration
1
CEBRIG working paper
1
Central European business review : CEBR
1
Chicago Booth Research Paper
1
Colecţia Probleme ale Conducerii Moderne
1
Colecţia Probleme ale Conducerii Moderne / INID, Institutul Naţional de Informare şi Documentare, Consiliul Naţional pentru Ştiinţă şi Tehnologie
1
Competitiveness review : an international business journal incorporating Journal of global competitiveness
1
Copernican Journal of Finance & Accounting : CJF&A
1
Der Markt : international journal of marketing
1
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Source
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ECONIS (ZBW)
229
USB Cologne (EcoSocSci)
11
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Telemarketing campaigns that work
Roman, Murray
-
1983
Persistent link: https://www.econbiz.de/10000559686
Saved in:
2
Sales forecasting : timesaving and profit-making; strategies that work
White, Harry R.
-
1984
Persistent link: https://www.econbiz.de/10000583815
Saved in:
3
Sales Engineering : The marketing of technological products
Chorafas, D. N.
-
1967
Persistent link: https://www.econbiz.de/10000595929
Saved in:
4
Marketing management : readings in operational effectiveness
Shapiro, Stanley J.
-
1974
Persistent link: https://www.econbiz.de/10000329047
Saved in:
5
Readings in sales management
Boyd, Harper W.
-
1970
Persistent link: https://www.econbiz.de/10000332631
Saved in:
6
Industrial marketing : cases and concepts
Corey, E. Raymond
-
1962
Persistent link: https://www.econbiz.de/10000340499
Saved in:
7
Market and sales forecasting
Bolt, Gordon John
-
1981
-
2. ed
Persistent link: https://www.econbiz.de/10000049884
Saved in:
8
Do unit sales predict car sales?
Martens, Joann E.
-
1985
Persistent link: https://www.econbiz.de/10000082839
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9
Der Kundenmanager : das Erfolgsrezept im Verdrängungswettbewerb
Maderthaner, Wolfgang
-
1987
Persistent link: https://www.econbiz.de/10000083234
Saved in:
10
Großkundenmanagement : durch kundenspezifische Verkaufsorganisation zu mehr Umsatz
Wolter, Friedrich-Holger
-
1985
Persistent link: https://www.econbiz.de/10000004549
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