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Typologie und Bedeutung des Versandhandels
Mattmüller, Roland; Hauser, Thomas; Schäfers, Tobias - In: Versandhandelsmarketing : marktorientiertes Management …, (pp. 17-36). 2010
Persistent link: https://www.econbiz.de/10003917258
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An aggregate advertising response model based on consumer population dynamics
Wang, Menghan; Gou, Qinglong; Wu, Chunxu; Liang, Liang - In: International journal of applied management science 5 (2013) 1, pp. 22-38
Persistent link: https://www.econbiz.de/10009719852
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La revolución de los modestos : sirviendo a la base de la pirámide en Latinoamérica
Sánchez Loppacher, Julio; Lago, Alejandro; Loitegui, … - 2014
Persistent link: https://www.econbiz.de/10011446899
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Telemarketing campaigns that work
Roman, Murray - 1983
Persistent link: https://www.econbiz.de/10000559686
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Sales forecasting : timesaving and profit-making; strategies that work
White, Harry R. - 1984
Persistent link: https://www.econbiz.de/10000583815
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Sales Engineering : The marketing of technological products
Chorafas, D. N. - 1967
Persistent link: https://www.econbiz.de/10000595929
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Marketing management : readings in operational effectiveness
Shapiro, Stanley J. - 1974
Persistent link: https://www.econbiz.de/10000329047
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Readings in sales management
Boyd, Harper W. - 1970
Persistent link: https://www.econbiz.de/10000332631
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Industrial marketing : cases and concepts
Corey, E. Raymond - 1962
Persistent link: https://www.econbiz.de/10000340499