Seminar on Marketing to Children and Young Consumers : tactics for today, and strategies for tomorrow ; Nuremberg/Fed. Rep. of Germany, 6th - 8th June, 1984
European Society for Opinion and Marketing Research, E.S.O.M.A.R.
| Year of publication: |
1984
|
|---|---|
| Institutions: | Seminar on Marketing to Children and Young Consumers (contributor) ; European Society for Opinion and Marketing Research, E.S.O.M.A.R. (contributor) |
| Publisher: |
Amsterdam |
| Subject: | Jugend | Verbraucher | Absatz | Deutschland | Germany | Kinder | Children | Jugendliche | Youth | Zielgruppe | Target group | Konsumentenverhalten | Consumer behaviour | Marketing |
| Extent: | VI, 215 S 8° |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 92-831-1096-X |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003310458