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The perception of a firm's competitive position
Wind, Yoram - In: Behavioral models for market analysis : foundations for …, (pp. 163-181). 1977
Persistent link: https://www.econbiz.de/10003012581
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Behavioral models for market analysis : foundations for marketing action
Nicosia, Francesco M. (contributor); Wind, Yoram (contributor) - 1977
Persistent link: https://www.econbiz.de/10000053321
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Market share : concepts, findings, and directions for future research
Wind, Yoram; Mahajan, Vijay - In: Review of marketing : 1981, (pp. 31-42). 1981
Persistent link: https://www.econbiz.de/10003012348
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Some new types of fractional factorial designs for marketing experiments
Green, Paul E.; Carroll, J. Douglas; Carmone, Frank J. - In: Research in marketing : an annual compilation of research (1978), pp. 99-122
Persistent link: https://www.econbiz.de/10002540054