Rehme, Günther; Weisser, Sara-Frederike - Fachbereich Rechts- und Wirtschaftswissenschaften, … - 2007
It is sometimes argued that more advertising raises consumption which in turn stimulates output and so economic growth. We test this hypothesis using annual German data expressed in terms of GDP for the period 1950-2000. We find that advertising does not Granger-cause growth but Granger-causes...