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Advertising on the Internet
Anderson, Simon P.
- In:
The Oxford handbook of the digital economy
.
2012
Persistent link: https://www.econbiz.de/10012881894
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2
Advertising content
Anderson, Simon P.
;
Renault, Régis
- In:
The American economic review
96
(
2006
)
1
,
pp. 93-113
Persistent link: https://www.econbiz.de/10003311765
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3
The media and advertising : a tale of two-sided markets
Anderson, Simon P.
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10003312015
Saved in:
4
Competition for attention in the information (overload) age
Anderson, Simon P.
;
Palma, André de
-
2009
Persistent link: https://www.econbiz.de/10003848351
Saved in:
5
The media and advertising : a tale of two-sided markets
Anderson, Simon P.
;
Gabszewicz, Jean Jaskold
-
2006
Persistent link: https://www.econbiz.de/10003380427
Saved in:
6
The advertising mix for a search good
Anderson, Simon P.
;
Renault, Régis
-
2012
Persistent link: https://www.econbiz.de/10009502418
Saved in:
7
Competition for advertisers and for viewers in media markets
Anderson, Simon P.
;
Foros, Øystein
;
Kind, Hans Jarle
-
2015
Persistent link: https://www.econbiz.de/10011289184
Saved in:
8
Media market concentration, advertising levels, and ad prices
Anderson, Simon P.
;
Foros, Øystein
;
Kind, Hans Jarle
; …
- In:
International journal of industrial organization
30
(
2012
)
3
,
pp. 321-325
Persistent link: https://www.econbiz.de/10009658212
Saved in:
9
Information content of advertising : empirical evidence from the OTC analgesic industry
Anderson, Simon P.
;
Ciliberto, Federico
;
Liaukonyte, Jura
- In:
International journal of industrial organization
31
(
2013
)
5
,
pp. 355-367
Persistent link: https://www.econbiz.de/10010247710
Saved in:
10
Shouting to be heard in advertising
Anderson, Simon P.
;
Palma, André de
- In:
Management science : journal of the Institute for …
59
(
2013
)
7
,
pp. 1545-1556
Persistent link: https://www.econbiz.de/10009783643
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