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The unethical practices of food advertisements targeted at children : a parental viewpoint

Malik, Garima - In: The IUP journal of marketing management : IJMM 11 (2012) 2, pp. 46-61

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"Impact of T. V. advertisement and sales promotion on FMCG in rural India"

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"Impact of T. V. advertisement and sales promotion on FMCG in rural India"

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"Impact of T. V. Advertisement and sales promotion on FMCG in rural India"

Malik, Garima; Jain, Amit - In: International journal of economic issues : IJEI 9 (2016) 2, pp. 171-176

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"Impact of T. V. advertisement and sales promotion on FMCG in rural India"

Malik, Garima; Jain, Amit - In: Economics & finance notes 5 (2016) 1/2, pp. 81-86

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"Impact of T.V. advertisement and sales promotion on FMCG in rural India"

Malik, Garima; Jain, Amit - In: International economics & finance journal : (IEFJ) 13 (2018) 1, pp. 81-86

Persistent link: https://www.econbiz.de/10011989401

Impact of T.V. advertisement and sales promotion on FMCG in rural India

Malik, Garima; Jain, Amit - In: International journal of economic issues : IJEI 10 (2017) 2, pp. 187-192

Persistent link: https://www.econbiz.de/10011925112

"Impact of T. V. advertisement and sales promotion on FMCG in rural India"

Malik, Garima; Jain, Amit - In: International journal of economic issues : IJEI 12 (2019) 1, pp. 87-91

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Impact of soap advertising and its effectiveness in semi-urban area

Malik, Garima - In: Global journal of business management : GJBM 8 (2014) 2, pp. 99-112

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The Unethical Practices of Food Advertisements Targeted at Children : A Parental Viewpoint

Malik, Garima - 2012

The Indian food market for children has witnessed a tremendous growth in recent years, and is expected to carry on the momentum in future. Fast food advertising has become a major concern in food product advertising. Advertising to children, in particular, has become a hot topic as it has been...

Persistent link: https://www.econbiz.de/10013099175