//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Advertising effects"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Which consumers are most respo...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Advertising effects
USA
84
United States
83
Marketing
70
Advertising
63
Experiment
60
Werbung
60
Theorie
55
Theory
55
Livestock Production/Industries
53
Consumer behaviour
49
Konsumentenverhalten
49
Willingness to pay
29
Milchmarkt
28
Milk market
28
Zahlungsbereitschaftsanalyse
27
Werbewirkung
23
Agricultural and Food Policy
22
Feldforschung
21
Field research
21
Milch
20
Milk
20
Marketing management
19
Marketingmanagement
19
Milchpolitik
19
Milk policy
19
Demand and Price Analysis
17
Food
17
Lebensmittel
17
Demand
14
Food Consumption/Nutrition/Food Safety
14
Landwirtschaft
14
Nachfrage
14
Agriculture
13
Dairy industry
13
Milchverarbeitung
13
Consumer/Household Economics
12
Experimental economics
12
New York
12
Eating habit
11
more ...
less ...
Online availability
All
Free
4
Type of publication
All
Article
14
Book / Working Paper
9
Type of publication (narrower categories)
All
Article in journal
13
Aufsatz in Zeitschrift
13
Graue Literatur
6
Non-commercial literature
6
Arbeitspapier
3
Working Paper
3
Language
All
English
23
Author
All
Kaiser, Harry M.
22
Chung, Chanjin
4
Liaukonyte, Jura
4
Zheng, Yuqing
4
Dong, Diansheng
3
Richards, Timothy J.
3
Rickard, Bradley J.
3
Schmit, Todd M.
3
Liu, Donald J.
2
Myrland, Øystein
2
Alston, Julian Mark
1
Amatyakul, Wansopin
1
Chalfant, James Allen
1
Huhmann, Bruce A.
1
Hyman, Michael R.
1
Kinnucan, Henry W.
1
Messer, Kent D.
1
Miao, Yuliang
1
Niculescu, Mihai
1
Okrent, Abigail M.
1
Payne, Collin
1
Payne, Collin R.
1
Piggott, Nicholas E.
1
Rusmevichientong, Pimbucha
1
Streletskaya, Nadia A.
1
VandeKamp, Philip
1
Wang, Ruitong
1
Wansink, Brian
1
more ...
less ...
Published in...
All
American journal of agricultural economics
5
NICPRE / National Institute for Commodity Promotion Research and Evaluation
5
AEM research bulletin
2
Agricultural and resource economics review : ARER
2
Food policy : economics planning and politics of food and agriculture
2
R.B.
2
Agricultural economics : the journal of the International Association of Agricultural Economists
1
Applied economics
1
Journal of agricultural and applied economics
1
Journal of marketing management : MM
1
RB / Department of Agricultura, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
1
Research bulletin / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
1
Review of agricultural economics : RAE
1
Working papers / Cornell University, Department of Applied Economics and Management
1
more ...
less ...
Source
All
ECONIS (ZBW)
23
Showing
1
-
10
of
23
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Can generic advertising alleviate consumer concerns over food scares?
Messer, Kent D.
;
Kaiser, Harry M.
;
Payne, Collin
; …
- In:
Applied economics
43
(
2011
)
10/12
,
pp. 1535-1549
Persistent link: https://www.econbiz.de/10009239367
Saved in:
2
Anthropomorphic responses to new-to-market logos
Payne, Collin R.
;
Hyman, Michael R.
;
Niculescu, Mihai
; …
- In:
Journal of marketing management : MM
29
(
2013
)
1/2
,
pp. 122-140
Persistent link: https://www.econbiz.de/10009733430
Saved in:
3
Advertising and US nonalcoholic beverage demand
Zheng, Yuqing
;
Kaiser, Harry M.
- In:
Agricultural and resource economics review : ARER
37
(
2008
)
2
,
pp. 147-159
Persistent link: https://www.econbiz.de/10003797411
Saved in:
4
Estimating asymmetric advertising response : an application to U.S. nonalcoholic beverage demand
Zheng, Yuqing
;
Kaiser, Harry M.
- In:
Journal of agricultural and applied economics
40
(
2008
)
3
,
pp. 837-849
Persistent link: https://www.econbiz.de/10003823640
Saved in:
5
Measuring the impacts of generic fluid milk and dairy marketing
Kaiser, Harry M.
(
contributor
);
Dong, Diansheng
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003375644
Saved in:
6
Quantity and quality effects of advertising : a demand system approach
Dong, Diansheng
;
Kaiser, Harry M.
;
Myrland, Øystein
- In:
Agricultural economics : the journal of the …
36
(
2007
)
3
,
pp. 313-324
Persistent link: https://www.econbiz.de/10003548774
Saved in:
7
Economic and health effects of fruit and vegetable advertising : evidence from lab experiments
Liaukonyte, Jura
;
Rickard, Bradley J.
;
Kaiser, Harry M.
; …
- In:
Food policy : economics planning and politics of food …
37
(
2012
)
5
,
pp. 543-553
Persistent link: https://www.econbiz.de/10009661213
Saved in:
8
The impact of food advertisements on changing eating behaviors : an experimental study
Rusmevichientong, Pimbucha
;
Streletskaya, Nadia A.
; …
- In:
Food policy : economics planning and politics of food …
44
(
2014
),
pp. 59-67
Persistent link: https://www.econbiz.de/10010356287
Saved in:
9
Examining consumer response to commodity-specific and broad-based promotion programs for fruits and vegetables using experimental economics
Rickard, Bradley J.
;
Liaukonyte, Jura
;
Kaiser, Harry M.
; …
-
2010
Persistent link: https://www.econbiz.de/10008758381
Saved in:
10
Consumer response to commodity-specific and broad-based promotion programs for fruits and vegetables
Rickard, Bradley J.
;
Liaukonyte, Jura
;
Kaiser, Harry M.
; …
- In:
American journal of agricultural economics
93
(
2011
)
5
,
pp. 1312-1327
Persistent link: https://www.econbiz.de/10009384671
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->