//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Advertising effects"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Market Sensing Today
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Advertising effects
Consumer behaviour
14
Konsumentenverhalten
13
Greece
10
Griechenland
10
Einzelhandel
6
Holiday behaviour
6
Retail trade
6
Urlaubsverhalten
6
Brand image
5
Cognition
5
Kognition
5
Markenimage
5
Market research
5
Marketing
5
Marktforschung
5
Service quality
5
Welt
5
World
5
Dienstleistungsqualität
4
Innovation management
4
Innovationsmanagement
4
Theorie
4
Theory
4
Tourism industry
4
Tourismuswirtschaft
4
Winter sports
4
Wintersport
4
Advertising
3
Brand management
3
Confidence
3
Customer satisfaction
3
Economic crisis
3
Generation Z
3
Innovation
3
Kundenzufriedenheit
3
Lieferantenmanagement
3
Markenführung
3
Marketing management
3
Marketingmanagement
3
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Foroudi, Pantea
2
Hussain, Shahzeb
2
Melewar, T. C.
2
Priporas, Constantinos-Vasilios
2
Dennis, Charles
1
Kwak, Lynn
1
Prince, Melvin
1
Priporas, Constantinos Vasilios
1
Yusef, Waleed
1
more ...
less ...
Published in...
All
Corporate reputation review
1
Journal of business research : JBR
1
Journal of retailing and consumer services
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The Diogenes Effect in retail buyer information processing
Prince, Melvin
;
Kwak, Lynn
;
Priporas, Constantinos Vasilios
- In:
Journal of retailing and consumer services
49
(
2019
),
pp. 164-172
Persistent link: https://www.econbiz.de/10012025843
Saved in:
2
Understanding celebrity trust and its effects on other credibility and image constructs : a qualitative approach
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Corporate reputation review
24
(
2021
)
4
,
pp. 247-262
Persistent link: https://www.econbiz.de/10012666334
Saved in:
3
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 472-488
Persistent link: https://www.econbiz.de/10012238107
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->