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~subject:"Advertising planning"
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Advertising planning
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Drees, Norbert
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Erfurter Hefte zum angewandten Marketing
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Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
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ECONIS (ZBW)
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Guerilla-Marketing
Drees, Norbert
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003554028
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Guerilla-Marketing : Grundlagen, Instrumente und Beispiele
Drees, Norbert
;
Jäckel, Markus
- In:
Transfer, Werbeforschung & Praxis : Zeitschrift für …
54
(
2008
)
2
,
pp. 31-37
Persistent link: https://www.econbiz.de/10003719849
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