primarily this is due to inefficient structures in processing and marketing. Furthermore, the pressures of competition in the …

of profits from them. For new product development, the interplay of marketing and R&Dhas been intensively researched. In …

"Kundenportale - ein wirksames Bindungsinstrument?" im Marketing Club Frankfurt auf den Grund. Ergebnis: Die großen Potenziale liegen …

Vorliegendes Arbeitspapier beschäftigt sich mit der Thematik der organischen Organisation bezogen auf das Marketing. …

establish economically sustainable collaborative marketing groups. We propose a new way to fund the establishment of these … additional support. Furthermore, we propose that the more successful farmers levy themselves to establish and maintain marketing … marketing groups by providing long-term technical assistance as well as social facilitators to develop trust and maintain unity …