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Altruistic values, satisfaction and loyalty among first-time blood donors
Boenigk, Silke; Leipnitz, Sigrun; Scherhag, Christian - In: International journal of nonprofit & voluntary sector … 16 (2011) 4, pp. 356-370
Persistent link: https://www.econbiz.de/10009671014
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Does organizational reputation influence the willingness to donate blood?
Mews, Marius; Boenigk, Silke - In: International review on public and non-profit marketing 10 (2013) 1, pp. 49-64
Persistent link: https://www.econbiz.de/10009728487
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Providing health checks as incentives to retain blood donors : evidence from two field experiments
Leipnitz, Sigrun; Vries, Martha de; Clement, Michel; … - In: International journal of research in marketing : IJRM ; … 35 (2018) 4, pp. 628-640
Persistent link: https://www.econbiz.de/10011956603