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This book poses a major revisionist challenge to 20th century British labour history, aiming to look beyond the Marxist and Fabian exclusion of working class experience, notably religion and self-help, in order to exaggerate "labour movement" class cohesion. Instead of a "forward march" to...
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Branded Lives explores the increasingly popular concept of employee branding as a new form of employment relationship … contexts to include services, retail and manufacturing organizations. The contributors explore the nuances of employee branding … from various disciplinary standpoints such as: organization studies, marketing, human resource management and industrial …
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"Branded Lives explores the increasingly popular concept of employee branding as a new form of employment relationship …
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