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The journal of product innovation management : an international publication of the Product Development & Management Association
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The valley of death as context for role theory in product innovation
Markham, Stephen K.
;
Ward, Stephen J.
;
Aiman-Smith, Lynda
; …
- In:
The journal of product innovation management : an …
27
(
2010
)
3
,
pp. 402-417
Persistent link: https://www.econbiz.de/10003972387
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