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The study aims to propose and investigate the influence of different forms of brand communication through social media (Facebook) on dimensions of brand equity, and then analyse the ways in which such dimensions affect overall brand equity in the case of customers of CGV cinema in Vietnam. The...
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The expansion of supermarkets in developing countries may have far-reaching consequences for poverty and rural …
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The food retail sector in many developing countries is transforming with a rapid growth of modern supermarkets …. Supermarkets are not only influencing how food is sold to consumers, but also how agricultural products are sourced from farmers …. Especially for the procurement of fresh fruits and vegetables, supermarkets often contract farmers directly to ensure consistent …
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This is a brief sketch of the Self Employed Women’s Association’s (SEWA) threedecade- long journey from the local to global and informal to formal sector in search of finding work and income for now 720,000 women workers. Though SEWA remains a local and an informal economy workers’...
Persistent link: https://www.econbiz.de/10010279148
large dams in India. To account for endogenous placement of dams we use GIS data and the fact that river gradient affects a … estimates suggest that large dam construction in India is a marginally cost-effective investment with significant distributional …
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