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How agricultural economists are using big data : a review
Lu, Liang
;
Tian, Guang
;
Hatzenbuehler, Patrick
- In:
China agricultural economic review : CAER
14
(
2022
)
3
,
pp. 494-508
Persistent link: https://www.econbiz.de/10013346820
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Artificial intelligence-enabled personalization in interactive marketing : a customer journey perspective
Gao, Youjiang
;
Liu, Hongfei
- In:
Journal of research in interactive marketing : …
17
(
2023
)
5
,
pp. 663-680
Persistent link: https://www.econbiz.de/10014427944
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