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Asien
Consumer behaviour
13
Konsumentenverhalten
13
South Korea
8
Südkorea
8
Marketing
5
Online retailing
5
Online-Handel
5
Elderly people
4
Internet
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Ältere Menschen
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Internet marketing
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Kundenbindungsprogramm
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Loyalty program
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Satisfaction
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Zufriedenheit
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Asia
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Aspiration
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Brand extension
2
Comparison
2
Content analysis
2
Dienstleistungssektor
2
Electronic Commerce
2
Entrepreneurship
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Erfolgsfaktor
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Lebensqualität
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Markentransfer
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Marketing management
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Marketingmanagement
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Older Koreans
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Older workers
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Online-Marketing
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Print advertising
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Quality of life
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Segmentation
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Service industry
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Success factor
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USA
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United States
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United States of America
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Ang, Swee Hoon
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Cote, Joseph A.
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Jung, Kwon
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Siew Meng Leong
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Soo, Jiuan Tan
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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ECONIS (ZBW)
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Understanding consumer animosity in an international crisis : nature, antecedents, and consequences
Siew Meng Leong
;
Cote, Joseph A.
;
Ang, Swee Hoon
;
Soo, …
- In:
Journal of international business studies : JIBS ; an …
39
(
2008
)
6
,
pp. 996-1009
Persistent link: https://www.econbiz.de/10003756715
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