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~subject:"Außenwirtschaftsförderung"
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Außenwirtschaftsförderung
Vietnam
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Viet Nam
12
Lieferantenmanagement
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Market orientation
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Marketing
4
Supplier relationship management
4
Beziehungsmarketing
3
Consumer behaviour
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Relationship marketing
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Außenhandelssektor
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Brand image
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Brand loyalty
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Competitive advantage
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Cultural sensitivity
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Export
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Foreign trade sector
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Information exchange
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Innovation
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Job satisfaction
2
Konsumentenverhalten
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Learning
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Learning organization
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Lernende Organisation
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Markenimage
2
Relationship quality
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Thailand
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Wettbewerbsvorteil
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Advertising planning
1
Arbeitsbedingungen
1
Arbeitszufriedenheit
1
B-to-B-Marketing
1
Betriebliche Standortwahl
1
Brand management
1
Business analysis
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Business performance
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Business-to-business marketing
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Channel relationships
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Nguyen, Tho D.
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Nguyen, Trang T. M.
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Whither South East Asian management? : the first decade of the new millennium
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ECONIS (ZBW)
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Learning to build quality business relationships in export markets : evidence from Vietnamese exporters
Nguyen, Trang T. M.
;
Nguyen, Tho D.
- In:
Whither South East Asian management? : the first decade …
,
(pp. 197-214)
.
2011
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