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Measuring the impact of price guarantees on bidding in consumer online auctions
Haruvy, Ernan; Popkowski Leszczyc, Peter T. L.; Areni, … - In: Journal of retailing 92 (2016) 1, pp. 96-108
Persistent link: https://www.econbiz.de/10011484082
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The impact of jump bidding in online auctions
He, Yongfu; Popkowski Leszczyc, Peter T. L. - In: Marketing letters : a journal of research in marketing 24 (2013) 4, pp. 387-397
Persistent link: https://www.econbiz.de/10010207195
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Empirical analyses of nonlinear effects of reserve prices on ending prices in online auctions
Han, Jidong; Popkowski Leszczyc, Peter T. L.; Zhang, Zelin - In: Journal of interactive marketing : a quarterly … 54 (2021), pp. 86-102
Persistent link: https://www.econbiz.de/10012592159
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The reference price effect of historical price lists in online auctions
Liu, Xiaotian; Popkowski Leszczyc, Peter T. L. - In: Journal of retailing and consumer services 71 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014253577
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On the reference point effect of reserve and buy it now prices
Zhang, Zelin; Haruvy, Ernan; Popkowski Leszczyc, Peter T. L. - In: Journal of retailing 98 (2022) 2, pp. 356-372
Persistent link: https://www.econbiz.de/10013364294
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Social media and nonprofit fundraising : the influence of Facebook likes
Haruvy, Ernan; Popkowski Leszczyc, Peter T. L. - In: European journal of marketing 58 (2024) 1, pp. 33-65
Persistent link: https://www.econbiz.de/10014466292