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~subject:"Auktion"
~subject:"Auktionstheorie"
~subject:"Online retailing"
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Auktion
Auktionstheorie
Online retailing
Consumer behaviour
44
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44
Preismanagement
35
Pricing strategy
35
Experiment
23
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21
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19
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15
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15
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15
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15
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pay what you want
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price discrimination
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social preferences
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customer-driven pricing mechanisms
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revenue management
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Spann, Martin
21
Bernhardt, Martin
4
Häubl, Gerald
4
Hinz, Oliver
3
Skiera, Bernd
3
Stich, Lucas
3
Zeithammer, Robert
3
Baum, Daniela
1
Berger, Benedikt
1
Daurer, Stephan
1
Haeubl, Gerald
1
Hann, Il-Horn
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Hess, Thomas
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Klein, Joachim
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Makhlouf, Karim
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Manchanda, Puneet
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Molitor, Dominik
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Prakash, David Z.
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Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Business & information systems engineering
1
Decision support systems : DSS ; the international journal
1
Electronic commerce & digital markets : ecm
1
Information systems research : ISR
1
International journal of electronic commerce : IJEC
1
Journal of business research : JBR
1
Journal of retailing
1
Management information systems : mis quarterly
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Pricing-Forschung in Deutschland
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ECONIS (ZBW)
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1
Interactive Pricing
Spann, Martin
- In:
Interactive Marketing im Web 2.0+ : Konzepte und …
,
(pp. 151-164)
.
2007
Persistent link: https://www.econbiz.de/10003565781
Saved in:
2
Interactive Pricing
Spann, Martin
- In:
Interactive Marketing im Web 2.0+ : Konzepte und …
,
(pp. 151-164)
.
2008
Persistent link: https://www.econbiz.de/10003762119
Saved in:
3
Analyse des Gebotsverhaltens im Reverse Pricing
Spann, Martin
- In:
Pricing-Forschung in Deutschland
,
(pp. 199-212)
.
2005
Persistent link: https://www.econbiz.de/10003272521
Saved in:
4
The impact of information diffusion on bidding behavior in secret reserve price auctions
Hinz, Oliver
;
Spann, Martin
- In:
Information systems research : ISR
19
(
2008
)
3
,
pp. 351-368
Persistent link: https://www.econbiz.de/10003771610
Saved in:
5
The effects of reference prices on bidding behavior in interactive pricing mechanisms
Wolk, Agnieszka
;
Spann, Martin
- In:
Journal of interactive marketing : a quarterly …
22
(
2008
)
4
,
pp. 2-18
Persistent link: https://www.econbiz.de/10003795383
Saved in:
6
Price discrimination in E-commerce? : an examination of dynamic pricing in name-your-own price markets
Hinz, Oliver
;
Hann, Il-Horn
;
Spann, Martin
- In:
Management information systems : mis quarterly
35
(
2011
)
1
,
pp. 81-98
Persistent link: https://www.econbiz.de/10008905437
Saved in:
7
Managing information diffusion in Name-Your-Own-Price auctions
Hinz, Oliver
;
Spann, Martin
- In:
Decision support systems : DSS ; the international journal
49
(
2010
)
4
,
pp. 474-485
Persistent link: https://www.econbiz.de/10008655576
Saved in:
8
Consumer search behavior on the mobile internet : an empirical analysis
Daurer, Stephan
;
Molitor, Dominik
;
Spann, Martin
; …
-
2015
Persistent link: https://www.econbiz.de/10011284737
Saved in:
9
The interplay between online consumer reviews and recommender systems : an experimental analysis
Baum, Daniela
;
Spann, Martin
- In:
International journal of electronic commerce : IJEC
19
(
2014/2015
)
1
,
pp. 129-162
Persistent link: https://www.econbiz.de/10011433889
Saved in:
10
An empirical analysis of bidding fees in name-your-own-price auctions
Bernhardt, Martin
;
Spann, Martin
- In:
Journal of interactive marketing : a quarterly …
24
(
2010
)
4
,
pp. 283-296
Persistent link: https://www.econbiz.de/10008760278
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