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Klappentext: Zur Globalisierung der Wirtschaft gehören auch die verstärkten Wechselwirkungen von Internationalen Finanzmärkten und Unternehmensfinanzierung. Hierzu das moderne Lehr- und Handbuch, das sich nicht nur an Wirtschaftsstudenten wendet.
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Globalization: current status and future prospect -- Trade: rhetoric and practice -- Foreign direct investment -- Economic environment -- Political and legal environment -- Social and cultural environment -- The foreign exchange market and the international monetary system -- Managing entry and...
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"We have continued to evolve the structure and content of this textbook in step with the rapidly changing world of international business. This includes completely revising several key chapters, including Chapter 6, on International Trade. This is entirely updated and includes new case studies...
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