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Two Birds and One Stone
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Man versus machine : resisting automation in identity-based consumer behavior
Leung, Eugina
;
Paolacci, Gabriele
;
Puntoni, Stefano
- In:
Journal of marketing research : JMR
55
(
2018
)
6
,
pp. 818-831
Persistent link: https://www.econbiz.de/10011971225
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2
Organizational frontlines in the digital age : the Consumer-Autonomous Technology-Worker (CAW) framework
Doorn, Jenny van
;
Smailhodzic, Edin
;
Puntoni, Stefano
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014304033
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