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Framing value management for creative projects : an expansive perspective

Gillier, Thomas; Hooge, Sophie; Piat, Gérald - In: International journal of project management : the … 33 (2015) 4, pp. 947-960

Persistent link: https://www.econbiz.de/10011280062

Multiproject lineage management : bridging project management and design-based innovation strategy

Maniak, Rémi; Midler, Christophe - In: International journal of project management : the … 32 (2014) 7, pp. 1146-1156

Persistent link: https://www.econbiz.de/10010408193

Low‐cost strategy through product architecture: lessons from China

Wang, Hua; Kimble, Chris - In: Journal of Business Strategy 31 (2010) 3, pp. 12-20

carmakers but at a fraction of the price. Design/methodology/approach – The article presents an analysis of the development of a …

Persistent link: https://www.econbiz.de/10014845259

Improving co‐development through process alignment

Evans, Stephen; Jukes, Sarah - In: International Journal of Operations & Production Management 20 (2000) 8, pp. 979-988

There has been a recent surge of enthusiasm within the automotive industry to build closer supplier relationships within the area of product development. One concept deemed central to these relationships is the alignment of development processes between the collaborating organizations, an area...

Persistent link: https://www.econbiz.de/10014789452

The nature of buyer‐supplier relationships in co‐design activities

Zirpoli, Francesco; Caputo, Mauro - In: International Journal of Operations & Production Management 22 (2002) 12, pp. 1389-1410

expressed in literature regarding the transferability of co‐design best practices to different firms and countries. On the other … component design and dramatically change its supply chain management approach. Moreover, despite the massive involvement of …

Persistent link: https://www.econbiz.de/10014789608

Towards a design process for materials supply systems

Johansson, Eva - In: International Journal of Operations & Production Management 27 (2007) 4, pp. 388-408

Purpose – The objective of this research is to develop a structure for a materials supply systems (MSSs) design process … to be used during product development projects (PDPs). Design/methodology/approach – The research is based on a … and analysed by means of a previously developed MSSs design model and the company's product development phases. Findings …

Persistent link: https://www.econbiz.de/10014789905

Internationlisierung

Winter, Frank - In: Auf welchen Wegen mit Marken wachsen? : Markendialog …, (pp. 39-76). 2007

Persistent link: https://www.econbiz.de/10003640891

Distribution intensity and new car choice

Bucklin, Randolph E.; Siddarth, S.; Silva-Risso, Jorge M. - In: Journal of marketing research : JMR 45 (2008) 4, pp. 473-486

Persistent link: https://www.econbiz.de/10003756359

The role of WWW sites in delivering brand's value : the user-based evaluation

Breite, Rainer; Koskinen, Kaj U. - In: International journal of electronic marketing and … 2 (2008/09) 1, pp. 39-58

Persistent link: https://www.econbiz.de/10003650993

Erfolgsmodell Audi : wie die Marke zum Tempomacher im Premiumsegment aufstieg

Stadler, Rupert - In: Marketing nach Maß : von der Vielfalt profitieren, (pp. 293-302). 2007

Persistent link: https://www.econbiz.de/10003652328

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