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B2B
Consumer behaviour
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Kuppelwieser, Volker
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Journal of business research : JBR
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Journal of retailing and consumer services
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Measuring customer experience quality : the EXQ scale revisited
Kuppelwieser, Volker
;
Klaus, Philipp
- In:
Journal of business research : JBR
126
(
2021
),
pp. 624-633
Persistent link: https://www.econbiz.de/10012494329
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Customer experience in the B2B area : the impact of age-related impressions
Lecoeuvre, Laurence
;
Turner, J. Rodney
;
Kuppelwieser, Volker
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012430624
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