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Determinants of customer switching behaviour : evidence from the non-bank financial institutions in Ghana
Tweneboah-Koduah, Ernest Yaw
;
Mann, Victoria
;
Quaye, …
- In:
International journal of services, economics and management
8
(
2017
)
4
,
pp. 268-286
Persistent link: https://www.econbiz.de/10011971804
Saved in:
2
The effect of corporate reputation on customer loyalty in the Ghanaian banking industry : the role of country-of-origin
Gli, Deli Dotse
;
Tweneboah-Koduah, Ernest Yaw
;
Odoom, …
- In:
African journal of economic and management studies
15
(
2024
)
1
,
pp. 73-87
Persistent link: https://www.econbiz.de/10014519796
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