Cover -- Behavioral Finance -- Copyright -- Contents -- Preface -- Who Are the Authors? -- Why Did We Write This Book? -- What Is the Book About? -- Whom Do We Want to Thank? -- 1. Foundations and Psychological Concepts -- What Is Behavioral Finance? -- Why Is Behavioral Finance Important to...

Would you like to be a millionaire? While alternative investments are an option, this easy-to-read guide focuses on traditional investments - stocks, bonds, and cash or cash equivalents. Especially written for novice investors, if you want to become a millionaire and don't have the luck to buy a...