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Bewertung
Consumer behaviour
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Hung, Iris W.
2
Labroo, Aparna A.
2
Mukhopadhyay, Anirban
2
Dhar, Ravi
1
Nielsen, Jesper H.
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Pocheptsova, Anastasiya
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of marketing research : JMR
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ECONIS (ZBW)
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Making products feel special : when metacognitive difficulty enhances evaluation
Pocheptsova, Anastasiya
;
Labroo, Aparna A.
;
Dhar, Ravi
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 1059-1069
Persistent link: https://www.econbiz.de/10008796557
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2
Half the thrill is in the chase: twisted inferences from embodied cognitions and brand evaluation
Labroo, Aparna A.
;
Nielsen, Jesper H.
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
1
,
pp. 143-158
Persistent link: https://www.econbiz.de/10003982969
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3
Lenses of the heart : how actors' and observers' perspectives influence emotional experiences
Hung, Iris W.
;
Mukhopadhyay, Anirban
- In:
Journal of consumer research : JCR ; an …
41
(
2014/15
),
pp. 270-282
Persistent link: https://www.econbiz.de/10010383250
Saved in:
4
Lenses of the heart : how actors' and observers' perspectives influence emotional experiences
Hung, Iris W.
;
Mukhopadhyay, Anirban
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
6
,
pp. 1103-1115
Persistent link: https://www.econbiz.de/10009540251
Saved in:
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