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~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Theorie
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Theory
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Consumer behaviour
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USA
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Börsenkurs
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Share price
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Asymmetrische Information
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Wettbewerb
10,650
Relationship marketing
10,527
Asymmetric information
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Bruhn, Manfred
53
Homburg, Christian
49
Han, Heesup
41
Huber, Frank
37
Herrmann, Andreas
33
Hollebeek, Linda D.
31
Kumar, V.
29
Verhoef, Peter C.
29
Mattila, Anna S.
28
Piller, Frank T.
28
Bauer, Hans H.
25
Loureiro, Sandra Maria Correia
22
Klaus, Philipp
19
Prentice, Catherine
19
Stauss, Bernd
19
Bang, Nguyen
18
Matzler, Kurt
18
Rather, Raouf Ahmad
18
Reichwald, Ralf
18
Ahlert, Dieter
17
Hennig-Thurau, Thorsten
17
Mittal, Vikas
17
Swoboda, Bernhard
17
Usman, Osly
17
Ahn, Jiseon
16
Gil Saura, Irene
16
Günter, Bernd
16
Wangenheim, Florian von
16
Grewal, Dhruv
15
Gustafsson, Anders
15
Helm, Sabrina
15
Hyun, Sunghyup Sean
15
Khan, Imran
15
Lemon, Katherine N.
15
Reinartz, Werner J.
15
Schramm-Klein, Hanna
15
So, Kevin Kam Fung
15
Wong, IpKin Anthony
15
Balaji, M. S.
14
Foscht, Thomas
14
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American Marketing Association
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Springer Fachmedien Wiesbaden
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IGI Global
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Fördergesellschaft Marketing an der Universität Augsburg
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
De Gruyter Oldenbourg
2
Friedrich-Schiller-Universität Jena
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INSEAD
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National Bureau of Economic Research
2
NetLibrary, Inc
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Springer-Verlag GmbH
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Svenska Handelshögskolan <Helsinki>
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
Bertelsmann Stiftung
1
Customs Co-operation Council
1
Deutsche Gesellschaft für Logistik
1
Deutscher Universitäts-Verlag GmbH
1
Deutschland / Bundeswehr / Universität Hamburg
1
Dienstleistungsmarketing-Workshop <8, 2001, Innsbruck>
1
Droege & Comp. <Düsseldorf>
1
Econometrisch Instituut <Rotterdam>
1
Edward Elgar Publishing
1
Erasmus Research Institute of Management
1
Eric Cuvillier <Firma>
1
European Marketing Academy
1
FOM-Hochschule für Oekonomie & Management
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Fachhochschule Stralsund / Fachbereich Wirtschaft
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Forschungsinstitut für Rationalisierung e.V. an der RWTH Aachen
1
Fraunhofer-Informationszentrum Raum und Bau
1
Frühjahrstagung Wirtschaftsinformatik <1998, Hamburg>
1
Gesellschaft für Ökologische Kommunikation mbH
1
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Graduate School of Business Administration
1
Haufe-Lexware GmbH & Co. KG
1
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Journal of retailing and consumer services
461
Journal of business research : JBR
363
International journal of hospitality management
164
The journal of services marketing
120
The journal of product & brand management
97
Journal of the Academy of Marketing Science
80
SpringerLink / Bücher
78
Gabler Edition Wissenschaft
77
The journal of brand management : an international journal
77
Psychology & marketing
75
Cogent business & management
74
Journal of hospitality marketing & management
73
Asia Pacific journal of marketing and logistics
69
Journal of travel and tourism marketing
69
International journal of contemporary hospitality management
68
Journal of retailing
66
The service industries journal
66
Journal of strategic marketing
65
Industrial marketing management : the international journal for industrial and high-tech firms
64
Journal of service management
56
Journal of marketing
55
The international review of retail, distribution and consumer research
54
Marketing intelligence & planning
53
European journal of marketing : EJM
51
Services marketing quarterly
50
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
49
Journal of service research : JSR
49
International journal of retail & distribution management
48
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
48
Tourism management : research, policies, practice
47
International journal of internet marketing and advertising : IJIMA
44
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
44
International journal of retail and distribution management
42
The international journal of bank marketing : IJBM
42
European journal of operational research : EJOR
40
Service business
40
International journal of electronic marketing and retailing : IJEMR
38
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
38
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
36
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
36
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ECONIS (ZBW)
10,527
EconStor
9
USB Cologne (EcoSocSci)
3
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1
Geschäftstreue im Einzelhandel : Determinanten, Erklärungsansätze, Meßkonzepte
Jungwirth, Georg
-
1997
Persistent link: https://www.econbiz.de/10000951419
Saved in:
2
Loyalität von Bankkunden : Bestimmungsgrößen und Gestaltungsmöglichkeiten
Lohmann, Florian
-
1997
Persistent link: https://www.econbiz.de/10000963535
Saved in:
3
An analysis of post-product development market research and its effects on firms and consumers
Reed, Randal L.
-
1992
Persistent link: https://www.econbiz.de/10000851212
Saved in:
4
Patientenorientiertes Pharmamarketing : Kommunikation und Entscheidungsverhalten am Markt für verschreibungspflichtige Medikamente
Hohensohn, Heidi
-
1998
Persistent link: https://www.econbiz.de/10000982014
Saved in:
5
Der Kundenclub als Instrument zur Schaffung von Markentreue
Wittke, Cornelia
;
Hahne, Henric
-
1996
Persistent link: https://www.econbiz.de/10000971769
Saved in:
6
Kundenzufriedenheit und Involvement
Matzler, Kurt
-
1997
Persistent link: https://www.econbiz.de/10000974052
Saved in:
7
Kulturabhängiges Qualitätserleben direkter Kunde-Mitarbeiter-Kommunikation
Mang, Paul
-
1998
Persistent link: https://www.econbiz.de/10000974642
Saved in:
8
Kundenpotentialanalyse im Kundenstamm von Unternehmen
Schulz, Bernhard
-
1995
Persistent link: https://www.econbiz.de/10000914655
Saved in:
9
Produktivitätssteuerung in Marketing und Vertrieb
Homburg, Christian
-
1994
Persistent link: https://www.econbiz.de/10000922665
Saved in:
10
A model of price leadership based on consumer loyalty
Deneckere, Raymond J.
;
Kovenock, Daniel J.
;
Lee, Robert E.
-
1988
Persistent link: https://www.econbiz.de/10000770940
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