Narrow search
Showing 1 - 3 of 3
Cover Image
The impact of cross-selling on managing consumer returns in omnichannel operations
Yang, Guangyong; Ji, Guojun - In: Omega : the international journal of management science 111 (2022), pp. 1-10
Persistent link: https://www.econbiz.de/10013271725
Cover Image
Using funny memes for social media marketing : the moderating role of bandwagon cues
Yang, Guolan - In: Journal of promotion management : innovations in … 28 (2022) 7, pp. 944-960
Persistent link: https://www.econbiz.de/10013357210
Cover Image
Value-creating relationships : focusing on the human level
Bode, Alexander; Müller, Katja - In: Logistics research 6 (2013) 4, pp. 231-243
Persistent link: https://www.econbiz.de/10010223116