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Beziehungsmarketing
Advertising
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Ford, John B.
7
Liu, Ran
2
Merchant, Altaf
2
Bonnici, Joseph
1
Karande, Kiran
1
Khantimirov, Denis
1
LaTour, Kathryn A.
1
LaTour, Michael S.
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Li, Ling
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Mady, Sarah
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Mady, Tarek
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Raajpoot, Nusser
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Sargeant, Adrian
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International journal of electronic customer relationship management : IJECRM
1
International journal of production research
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Journal of business research : JBR
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Journal of marketing management : MM
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Journal of retailing and consumer services
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Psychology & marketing
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ECONIS (ZBW)
7
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1
Dissatisfaction after service failures as a realized transaction risk : customer opportunism as a function of external and internal rewards
Khantimirov, Denis
;
Karande, Kiran
;
Ford, John B.
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012132180
Saved in:
2
Should cookie monster adopt a healthy lifestyle or continue to indulge? : insights into brand icons
Merchant, Altaf
;
LaTour, Kathryn A.
;
Ford, John B.
; …
- In:
Psychology & marketing
35
(
2018
)
1
,
pp. 64-78
Persistent link: https://www.econbiz.de/10011970169
Saved in:
3
"Don't forget to say thank you" : the effect of an acknowledgement on donor relationships
Merchant, Altaf
;
Ford, John B.
;
Sargeant, Adrian
- In:
Journal of marketing management : MM
26
(
2010
)
7/8
,
pp. 593-611
Persistent link: https://www.econbiz.de/10008654299
Saved in:
4
Relational benefits and manufacturer satisfaction : an empirical study of logistics service in supply chain
Li, Ling
;
Ford, John B.
;
Zhai, Xin
;
Xu, Li
- In:
International journal of production research
50
(
2012
)
19
,
pp. 5445-5459
Persistent link: https://www.econbiz.de/10009668004
Saved in:
5
Reappraising the roles of review valence and conflict in online relationships
Liu, Ran
;
Ford, John B.
;
Zhang, Weiyong
;
Bonnici, Joseph
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383191
Saved in:
6
Accommodating ethnic minority consumers during service encounters : the fine line
Mady, Sarah
;
Ford, John B.
;
Mady, Tarek
- In:
The journal of services marketing
36
(
2022
)
5
,
pp. 674-690
Persistent link: https://www.econbiz.de/10013407588
Saved in:
7
Theoretical investigation of the antecedent role of review valence in building electronic customer relationships
Liu, Ran
;
Ford, John B.
;
Raajpoot, Nusser
- In:
International journal of electronic customer …
13
(
2022
)
3
,
pp. 187-202
Persistent link: https://www.econbiz.de/10014309474
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