Innovation can be broken down in stages (INNOVS) to increase the Competitive Advantage. When the Innovation improves the Knowledge Management in the firms based on the sense of information: for, from and about the customers, is called: Customer Knowledge Management (CKM). The aim of this study...

Innovation can be broken down in stages (INNOVS) to increase the Competitive Advantage. When the Innovation improves the Knowledge Management in the firms based on the sense of information: for, from and about the customers, is called: Customer Knowledge Management (CKM). The aim of this study...

Innovation in different Stages (INNOVS) is considered an important driver to create and increase the competitive advantage (OECD, 2005; White & Bruton, 2011; INSEAD, 2013; Dussauge et al, 1992; Hill &Jones, 2011). By other hand, Knowledge management today, is considered a real factor for improving innovation in...

Innovation can be broken down in stages (INNOVS) to increase the competitive advantage. When the Innovation improves the Knowledge Management in the firms based on the sense of information: for, from and about the customers, is called: Customer Knowledge Management (CKM). The aim of this study...

The Type of Innovation as an Innovation Process component, increases the competitive advantage of the firms. The Customer Knowledge Management, influences the Firm´s Process Innovation, based on the sense of information: for, from and about the customers, that increase the market opportunities....

The study aims to conceptually determine the process by which the business model, customer needs, and innovation management relate with entrepreneurial competitiveness. The method is based on documented research and it covers five areas; Area I: Business Model, which involves a proposal of added...

Innovation is a key factor to increase the competitive advantage for business. When the Innovation is improved by the Knowledge Management, it does in the Firms based on the sense of information: for, from and about the customers and is called: Customer Knowledge Management. So, the aim of this...

Purpose: This research contributed to the customer decision-making style (CDMS) theory in the online framework (eCDMS) to unravel new orientations and segmentation to generate marketing innovation strategies for the new normal firms.Methodology: It is based on a literature review designing a...

The Knowledge Management (KM) improves the innovation in the firms based on information (OECD, 2003). Gebert, Geib, Kolbe, & Riempp, (2013) showed the sense of information: for, from and about the customers, that increase the market opportunities; this is called Customer Knowledge Management...