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~subject:"Beziehungsmarketing"
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Beziehungsmarketing
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ECONIS (ZBW)
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Modelling a CRM Markov chain process using system dynamics
Ip, Wai Cheung
;
Chen, Bocheng
;
Lau, Henry C. W.
;
Choy, …
- In:
International journal of value chain management : IJVCM
2
(
2008
)
4
,
pp. 420-435
Persistent link: https://www.econbiz.de/10003767409
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2
A case study on multimedia e-tailing services : can watermarks help build customer relationship?
Wu, C. H.
;
Ip, W. H.
;
Chan, C. Y.
;
Zheng, Y.
;
Lu, Z. M.
- In:
International journal of services technology and management
14
(
2010
)
1
,
pp. 58-76
Persistent link: https://www.econbiz.de/10003978023
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3
Intelligent e-vendor relationship management for enhancing global B2C e-commerce ecosystems
Lam, H. Y.
;
Tsang, Y. P.
;
Wu, C. H.
;
Chan, Ching Yuen
- In:
Journal of global information management
29
(
2021
)
3
,
pp. 1-25
Persistent link: https://www.econbiz.de/10012508163
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4
Optimizing customer's selection for configurable product in B2C e-commerce application
Luo, Xinggang
;
Tu, Yiliu
;
Tang, Jiafu
;
Kwong, C. K.
- In:
Computers in industry : an international journal
59
(
2008
)
8
,
pp. 767-776
Persistent link: https://www.econbiz.de/10003769224
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5
The study of the influence of service quality, service fairness and trust on customer loyalty in the Malaysian motor insurance industry
Kwong, Chee Kueng
;
Abu Bakar bin Abdul Hamid
;
Yuhanis …
- In:
International journal of business excellence : IJBEX
30
(
2023
)
1
,
pp. 17-52
Persistent link: https://www.econbiz.de/10014294212
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