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~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Electronic Commerce
23,539
E-commerce
20,860
Internet
19,763
Online-Marketing
12,888
Internet marketing
12,666
Konsumentenverhalten
7,795
Consumer behaviour
7,784
Social Web
7,426
Social web
7,417
Online-Handel
6,366
Online retailing
6,348
Deutschland
3,944
Theorie
3,636
Theory
3,580
Germany
3,536
Welt
3,161
World
3,119
Relationship marketing
3,073
USA
2,697
United States
2,578
Informationstechnik
2,544
Digitalisierung
2,451
Information technology
2,376
Telekommunikationsnetz
2,243
Digitization
2,237
Werbewirkung
2,136
Advertising effects
2,121
Telecommunications network
2,084
Viral marketing
1,973
Virales Marketing
1,968
Werbung
1,955
Advertising
1,907
Markenführung
1,890
Brand management
1,882
Digitale Plattform
1,748
Digital platform
1,747
EU-Staaten
1,608
Website
1,595
EU countries
1,583
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1,316
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386
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2,349
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723
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5
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1,989
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347
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149
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118
Graue Literatur
103
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103
Collection of articles of several authors
78
Sammelwerk
78
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63
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61
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59
Ratgeber
34
Case study
31
Fallstudie
31
Guidebook
31
Conference paper
30
Konferenzbeitrag
30
Konferenzschrift
18
Lehrbuch
12
Conference proceedings
10
Handbook
10
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10
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10
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6
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6
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5
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5
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4
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4
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4
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3
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English
2,624
German
455
French
3
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Harrigan, Paul
14
Piller, Frank T.
12
Wirtz, Bernd W.
12
Hollebeek, Linda D.
10
Quach, Sara
8
Thaichon, Park
8
Conduit, Jodie
7
Leimstoll, Uwe
7
Loureiro, Sandra Maria Correia
7
Rahman, Zillur
7
Ratten, Vanessa
7
Schumann, Jan Hendrik
7
Smith, Alan D.
7
Stormer, Henrik
7
Ahuja, Vandana
6
Bauer, Hans H.
6
Chaffey, Dave
6
Hudetz, Kai
6
Karjaluoto, Heikki
6
Kumar, Vikas
6
Rita, Paulo
6
Sohail, M. Sadiq
6
Theobald, Elke
6
Verhoef, Peter C.
6
Weaven, Scott
6
Alavi, Shirin
5
Bilgihan, Anil
5
Carlson, Jamie
5
Civelek, Mustafa Emre
5
Filieri, Raffaele
5
Grewal, Dhruv
5
Ivens, Björn Sven
5
Jebarajakirthy, Charles
5
Kannan, P. K.
5
Khosrowpour, Mehdi
5
Link, Jörg
5
Luoma-aho, Vilma
5
Malthouse, Edward C.
5
Meier, Andreas
5
Mero, Joel
5
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IGI Global
7
American Marketing Association
5
Springer Fachmedien Wiesbaden
5
Information Resources Management Association
4
Bundesvereinigung Logistik
2
Kompetenzschwerpunkt E-Business
2
AMA Summer Academic Conference <2018, Boston, Mass.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
Arthur D. Little International Inc. <Wiesbaden>
1
Booz, Allen & Hamilton GmbH <Düsseldorf>
1
Deutsche Bank <Frankfurt am Main> / Research
1
Deutsche Tagung zu Mass Customization <2, 2000, Frankfurt, Main>
1
Deutscher Logistik-Kongress <17, 2000, Berlin>
1
Deutscher Logistik-Kongress <18, 2001, Berlin>
1
Deutsches Seminar für Fremdenverkehr Berlin
1
European Marketing Academy
1
Fachhochschule Reutlingen / European School of Business
1
Fachkongress "Progress in Tourism Research" <3, 2002, Berlin>
1
Forschungsinstitut für Rationalisierung e.V. an der RWTH Aachen
1
Galileo Press
1
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
1
IIF - Institut für Industriekommunikation und Fachmedien GmbH / Apprimus Verlag
1
International Conference on Information and Communication Technologies in Tourism <(1999 :Innsbruck, Austria)>
1
Ludwig-Maximilians-Universität München
1
National Bureau of Economic Research
1
NetLibrary, Inc
1
Organisation for Economic Co-operation and Development
1
Rostocker Bankenkolloquium <1998, Rostock>
1
Saarbrücker Arbeitstagung <20, 1999, Saarbrücken>
1
Salzburg Research Forschungsgesellschaft
1
Seminar für Führungskräfte <2000, Berlin>
1
SwissICT, Schweizerischer Verband der Informations- und Kommunikationstechnologie
1
The Wharton Financial Institutions Center
1
Universität Mannheim
1
Universität Rostock / Lehrstuhl für Allgemeine Betriebswirtschaftslehre, Bankbetriebslehre und Finanzwirtschaft
1
Universität St. Gallen
1
Universität Stuttgart
1
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Published in...
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Journal of retailing and consumer services
88
Journal of business research : JBR
83
International journal of internet marketing and advertising : IJIMA
45
Industrial marketing management : the international journal for industrial and high-tech firms
44
International journal of electronic customer relationship management : IJECRM
42
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
36
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
34
International journal of electronic marketing and retailing : IJEMR
29
International journal of business information systems : IJBIS
25
International journal of e-business research : an official publication of the Information Resources Management Association
25
Journal of internet commerce
25
The journal of product & brand management
24
Marketing intelligence & planning
23
Asia Pacific journal of marketing and logistics
21
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
21
SpringerLink / Bücher
21
The service industries journal
21
Electronic commerce research
20
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
20
Journal of strategic marketing
20
Journal of electronic commerce research : JECR
18
The journal of business & industrial marketing
18
Journal of promotion management : innovations in planning and applied research
17
Journal of the Academy of Marketing Science
17
Cogent business & management
16
Journal of marketing
16
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
15
International journal of electronic commerce : IJEC
15
Journal of marketing management : JMM ; journal of the Academy of Marketing
15
Technological forecasting & social change : an international journal
15
The journal of brand management : an international journal
15
Business horizons
14
Electronic markets : the international journal on networked business
14
International journal of hospitality management
13
International journal of technology marketing : IJTMkt
13
International journal of retail & distribution management
12
Journal of marketing communications
12
Journal of retailing
12
Electronic Services
11
Psychology & marketing
11
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Source
All
ECONIS (ZBW)
3,068
USB Cologne (EcoSocSci)
5
EconStor
3
OLC EcoSci
1
Showing
1
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10
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date (oldest first)
1
Determinants of the success of online retail in India
Kumar, Vikas
;
Ayodeji, Ogunmola Gabriel
- In:
International journal of business information systems : …
37
(
2021
)
2
,
pp. 246-262
Persistent link: https://www.econbiz.de/10012596507
Saved in:
2
Differentiating the effects of
Internet
usage and wireless usage on business-to-business and business-to-consumer e-commerce
Deng, Xuefei Nancy
;
Zhang, Jian
- In:
Journal of internet commerce
13
(
2014
)
1/4
,
pp. 138-157
Persistent link: https://www.econbiz.de/10010474792
Saved in:
3
Online trust and the importance of interaction
Papadopoulou, Panagiota
;
Kanellis, Panagiotis
- In:
International journal of technology marketing : IJTMkt
13
(
2018
)
1
,
pp. 21-50
Persistent link: https://www.econbiz.de/10012056240
Saved in:
4
Website adoption for agritourism companies : key features and perceptions of customers
Angioni, Margherita
;
Musso, Fabio
- In:
International journal of applied behavioral economics : …
7
(
2018
)
4
,
pp. 54-69
Persistent link: https://www.econbiz.de/10011941372
Saved in:
5
Trust and the online conversation : the case of online reviews
Mangold, W. Glynn
;
Babakus, Emin
;
Smith, Katherine Taken
- In:
International journal of internet marketing and …
8
(
2013
)
2
,
pp. 143-160
Persistent link: https://www.econbiz.de/10010394710
Saved in:
6
Loyalty.com : customer relationship management in the new era of
Internet
marketing
Newell, Frederick
-
2000
Persistent link: https://www.econbiz.de/10001421579
Saved in:
7
Does offline market share drive online loyalty? : double jeopardy phenomenon in the context of print magazines and magazine websites
Tarkiainen, Anassi
;
Ellonen, Hanna-Kaisa
- In:
International journal of internet marketing and …
9
(
2015
)
3
,
pp. 254-266
Persistent link: https://www.econbiz.de/10011498043
Saved in:
8
Word-of-mouth and viral marketing activity of the on-line consumer : the role of loyalty chain stages theory
Roy, Sanjit Kumar
;
Butaney, Gul
;
Sekhon, Harjit
; …
- In:
Journal of strategic marketing
22
(
2014
)
6
,
pp. 494-512
Persistent link: https://www.econbiz.de/10010489692
Saved in:
9
Factors identification of online reputation and relationship with trust : a study of generation Y
Gupta, Rashik
;
Ponnuru, Karteek Ramalinga
;
Kumar, Anil
; …
- In:
International journal of business information systems : …
26
(
2017
)
2
,
pp. 151-165
Persistent link: https://www.econbiz.de/10011856427
Saved in:
10
Stuck online : when online engagement gets in the way of offline sales
Bar-Gill, Sagit
;
Reichman, Shachar
- In:
MIS quarterly
45
(
2021
)
2
,
pp. 755-788
Persistent link: https://www.econbiz.de/10012631381
Saved in:
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