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Bibliometrics
Direktmarketing
7
United Kingdom
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Direct marketing
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Großbritannien
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Marketing
6
Database-Marketing
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Hughes, Rebecca
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Tapp, Alan
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Journal of marketing management : MM
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Achieving effective academic/practitioner knowledge exchange in marketing
Hughes, Tim
;
Tapp, Alan
;
Hughes, Rebecca
- In:
Journal of marketing management : MM
24
(
2008
)
1/2
,
pp. 221-240
Persistent link: https://www.econbiz.de/10003678036
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