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~subject:"Bibliometrie"
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Robust Imitation Strategies
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Bibliometrie
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16
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Furrer, Olivier
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Landry, Mikèle
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Baillod, Chloé
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A Research Agenda for Service Marketing
2
Business research quarterly : BRQ
1
International journal of management reviews : IJMR
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The journal of services marketing
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ECONIS (ZBW)
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1
The structure and evolution of the strategic management field: a content analysis of 26 years of strategic management research
Furrer, Olivier
;
Thomas, Howard
;
Goussevskaia, Anna
- In:
International journal of management reviews : IJMR
10
(
2008
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10003717753
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2
Research on the strategy of multinational enterprises : key approaches and new avenues
Dabić, Marina
;
González-Loureiro, Miguel
;
Furrer, Olivier
- In:
Business research quarterly : BRQ
17
(
2014
)
2
,
pp. 129-148
Persistent link: https://www.econbiz.de/10010410765
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3
Well-being co-creation in service ecosystems : a systematic literature review
Landry, Mikèle
;
Furrer, Olivier
- In:
The journal of services marketing
37
(
2023
)
7
,
pp. 862-882
Persistent link: https://www.econbiz.de/10014333403
Saved in:
4
A growth-share matrix of service marketing research themes
Furrer, Olivier
;
Baillod, Chloé
;
Landry, Mikèle
- In:
A Research Agenda for Service Marketing
,
(pp. 3-20)
.
2024
Persistent link: https://www.econbiz.de/10014517859
Saved in:
5
Expansion and refocusing : two alternative trajectories for service marketing research
Furrer, Olivier
;
Kerguignas, Jie
- In:
A Research Agenda for Service Marketing
,
(pp. 353-374)
.
2024
Persistent link: https://www.econbiz.de/10014518476
Saved in:
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