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Do the Youth Olympic Games have the potential to shift perceptions of Olympism? : evidence from young people's views on Olympic values
Prüschenk, Nathalie; Kurscheidt, Markus - In: International journal of sport management and marketing … 17 (2017) 4/6, pp. 351-380
Persistent link: https://www.econbiz.de/10011861956
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Perceived values in relation to the Olympic Games : development and use of the Olympic Value Scale
Koenigstorfer, Joerg; Preuß, Holger - In: European Sport management quarterly : ESMQ 18 (2018) 5, pp. 607-632
Persistent link: https://www.econbiz.de/10011977353
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Human rights issues in host countries of the Olympic Games and resulting differences in consumer evaluations
Koenigstorfer, Joerg - In: European Sport management quarterly : ESMQ 23 (2023) 1, pp. 295-314
Persistent link: https://www.econbiz.de/10014282767