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Brand image
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International Colloquium on Brand, Label and Product Intelligence <2., 2021, Orléans>
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Universitat Pompeu Fabra / Departament d'Economia i Empresa
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Journal of business research : JBR
370
The journal of product & brand management
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Journal of retailing and consumer services
226
The journal of brand management : an international journal
220
Psychology & marketing
107
Asia Pacific journal of marketing and logistics
89
European journal of marketing : EJM
75
Journal of marketing communications
74
Journal of international consumer marketing
71
International journal of hospitality management
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62
International marketing review
53
Journal of global marketing
53
Journal of strategic marketing
53
Marketing intelligence & planning
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
50
Journal of fashion marketing and management
49
Cogent business & management
48
Marketing letters : a journal of research in marketing
48
International journal of consumer studies
46
Journal of marketing
46
Journal of travel and tourism marketing
43
Journal of promotion management : innovations in planning and applied research
42
Journal of Islamic marketing
41
Journal of consumer research : JCR ; an interdisciplinary bimonthly
41
International journal of internet marketing and advertising : IJIMA
40
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
40
Journal of the Academy of Marketing Science
38
International journal of advertising : the review of marketing communications
37
Journal of promotion management : JPM
37
The IUP journal of brand management : IJBRM
36
Journal of marketing management : MM
35
Journal of marketing management : JMM ; journal of the Academy of Marketing
34
International journal of advertising : the quarterly review of marketing communications
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Qualitative market research : an international journal
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of international marketing
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Journal of business ethics : JOBE
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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European journal of marketing
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ECONIS (ZBW)
6,718
RePEc
1
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1
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date (oldest first)
1
Eco
fashion
brands and consumption : is the attitude-behaviour gap narrowing for the millennial generation?
Ryding, Daniella
;
Caratù, Myriam
;
Vignali, Gianpaolo
- In:
International journal of business and globalisation : IJBG
30
(
2022
)
2
,
pp. 131-154
Persistent link: https://www.econbiz.de/10013193944
Saved in:
2
Factors affecting luxury purchase intention : a conceptual framework based on an extension of the theory of planned behavior
Jain, Sheetal
;
Khan, Mohammed Naved
;
Mishra, Sita
- In:
South Asian journal of management : SAJM
22
(
2015
)
4
,
pp. 136-163
Persistent link: https://www.econbiz.de/10011537086
Saved in:
3
Constraints and drivers of growth in the ethical
fashion
sector : the case of France
Achabou, Mohamed Akli
;
Dekhili, Sihem
- In:
Sustainable fashion supply chain management : from …
,
(pp. 167-181)
.
2015
Persistent link: https://www.econbiz.de/10010518687
Saved in:
4
Self-identity and social identity as drivers of consumers’ purchase intention towards luxury
fashion
goods and willingness to pay premium price
Suha Fouad Salem
;
Salem, Sharif Omar
- In:
Asian Academy of Management journal : AAMJ
23
(
2018
)
2
,
pp. 161-184
Persistent link: https://www.econbiz.de/10012056826
Saved in:
5
Examining purchase intention for luxury
fashion
: integrating theory of reasoned action, with affect-behavior-cognition (ABC) model, identity and social identity theories
Lau, Mei Mei
;
Ng, Peggy M. L.
;
Chan, Elaine Ah Heung
; …
- In:
Young consumers : insight and ideas for responsible …
24
(
2022
)
1
,
pp. 114-131
Persistent link: https://www.econbiz.de/10014246043
Saved in:
6
The relationship between green perceived quality and green purchase intention : a three-path mediation approach using green satisfaction and green trust
Gil, Mathew Thomas
;
Jacob, Jayanth
- In:
International journal of business innovation and research
15
(
2018
)
3
,
pp. 301-319
Persistent link: https://www.econbiz.de/10011954644
Saved in:
7
Why do consumers purchase green clothing? : investigating symbolic meanings beyond social status and the role of consumer mindset
Bakış, Selen
;
Kitapçı, Hakan
- In:
Journal of fashion marketing and management
27
(
2023
)
4
,
pp. 710-738
Persistent link: https://www.econbiz.de/10014289011
Saved in:
8
Exploring the level of sustainability awareness among consumers within the fast-
fashion
clothing industry : a dual business and consumer perspective
Papadopoulou, Maria
;
Papasolomou, Ioanna
;
Thrassou, Alkis
- In:
Competitiveness review : CR
32
(
2022
)
3
,
pp. 350-375
Persistent link: https://www.econbiz.de/10013429398
Saved in:
9
Fluency in commercial breaks : the impact of repetition and conceptual priming on brand memory, evaluation, and behavioral intentions
Liebers, Nicole
;
Breves, Priska
;
Schallhorn, Christiana
; …
- In:
Journal of promotion management : innovations in …
25
(
2019
)
6
,
pp. 783-798
Persistent link: https://www.econbiz.de/10012179066
Saved in:
10
Determinants of smartwatch adoption among IT professionals : an extended UTAUT2 model for smartwatch enterprise
Kranthi, A. K.
;
Ahmed, K. A. Asraar
- In:
International journal of enterprise network management
9
(
2018
)
3/4
,
pp. 294-316
Persistent link: https://www.econbiz.de/10011971312
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