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Davenport, Eileen; Low, William - In: Social enterprise journal 9 (2013) 1, pp. 88-101

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Losing weight with Charles and Dan : examining potential liability for endorser claims in weight loss advertisements

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Damage calculation and mitigation in retailing in the presence of store brands (with an application to the German coffee cartel)

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Cartel damage mitigation from retailers' store brands

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Relationship marketing and micro-retailer brand in traditional markets

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A lovable personality : the effect of brand personality on brand love

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Relationship marketing in an online social media context : newspaper versus television brand websites comparison

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Digital Marketing Strategies for Value Co-creation : Models and Approaches for Online Brand Communities

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The platformization of brands

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